MrBeast, Marques Brownlee, and other big YouTubers on growing a YouTube channel
Starting on YouTube feels big, but the core is simple: publish often, study what works, and keep improving one video at a time.
MrBeast's wisdom on YouTube success
1. Overcome analysis paralysis
Don’t wait months to start. Your first videos probably won’t get many views, and that’s normal. Hit publish, learn from the result, and move on to the next one.
2. Create and publish 100 videos
Consistency teaches you more than any tutorial. Aim to make a lot of videos, even if that takes years. Each upload is a chance to improve your ideas, filming, editing, and titles.
3. Fail on purpose
You will ship weak thumbnails, dull hooks, and awkward edits. Treat those as experiments, not disasters. When you expect some videos to underperform, it’s easier to study them calmly and adjust.
4. Ignore the noise
Comments, social media, and people around you can be distracting or negative. Stay focused on the craft: making the next video better than the last.
5. Become an artist and an analyst
Enjoy the creative side, but also check your analytics. Look at audience retention, click‑throughs, and what viewers actually watch. Use that data to shape future ideas, not to copy others blindly.
Insights from Marques Brownlee (MKBHD)
1. Carve out your own content niche
Look at what’s missing in your space and fill that gap. Marques leaned into thorough, clear tech reviews when he saw a need for more detail. You can do the same in your topic.
2. Remember the primary focus of your content might not be you
For many channels, the star is the subject, not the creator. Marques keeps the spotlight on the products so viewers get the information they came for without distractions.
3. Talk to viewers like they’re your friends
Keep your language clear and simple. Explain ideas as if you’re talking to a friend who’s curious but not an expert. That makes complex topics easier to follow and more watchable.
4. Direct viewers to other videos you’ve published
When it’s relevant, mention related videos or playlists. This helps viewers go deeper into a topic, and it tells YouTube that people stick around on your channel.
Parting thoughts
Growing on YouTube comes from publishing often, learning from what doesn’t work, and paying attention to your audience. Creators like MrBeast and Marques Brownlee show different paths, but they share a few basics: be consistent, be honest with yourself about your videos, and use data to guide your next step. Every channel starts at zero; your job is to keep going long enough to get past it.
